One of the things that I really enjoy about this blog, is that I get the chance to connect with all different types of people who share my interest in learning how to more effectively run and grow a successful small business. People that come from different backgrounds - with businesses from a range of different industries, based not just here in Australia, but all around the world.
And so many of these business owners have stories about achieving success that can inspire us in our own journey - as well as lessons and tips they freely share which serve to inform and educate. Well, keep on reading folks, 'cause you're going to hear about a young man who offers you plenty of both!
And much more stress-free when we’re not worrying about whether we can pay the bills!
How you run and approach your business is a reflection of who you are – it reflects your values and your priorities, and mirrors what you stand for in your life.
|Cam Greenwood - founder of Monsta Surf|
- Cam, what was your motivation in starting your business – and what keeps you motivated now?
I think I always had a dream to run a surf company but I didn’t really plan to grow Monsta to what it has become. It grew very quickly and I just went with it. In the first year Monsta had grown to 1000 likes on Facebook and it was then that I realized I had an opportunity to build Monsta into a business selling surfboards and clothing. A year later we had more than 15,000 followers
I was driven by my passion to pursue my dream to create a surf brand that inspires people and was also influenced by the support from my close friends. After being part of a mission trip to the Huruma Children’s Home in Kenya in 2012, I set a goal to provide financial help with the education of these Kenyan children and wanted to achieve this through having my own business. A component of the annual profit of the business is now allocated to the Huruma Children’s Home through the Monsta Foundation.
- You were studying business and commerce at university ....... How does that compare to what you’ve actually learned running your own small business?
- How have you approached marketing your business? ........ You have amassed quite a significant following on Facebook in a relatively short time, what is your approach to leveraging social media in your marketing?
- What advice would you offer to young entrepreneurs?
Thank you to Cam Greenwood …… I’m confident that this young purposeful man will achieve his goals – and that his story will be an inspiration to other young people who want to make a difference. And by the way, you might be interested in this article "Are You Playing To Your Strengths" and if you're looking for some tips on starting your own business "How to become an entrepreneur"
About the interviewer
Brian Carroll is the founder of Performance Development, a training business in Melbourne, Australia. He is an experienced management coach with a passion for helping people achieve their goals in life and business. You can find out more about Brian at his Google + profile